After tweaking the final copy the way I wanted, you can see a drastic change in the colors I decided to use. I also took it upon myself to change the character to add a little more "pizzaz" to the piece. With him "winking and thinking", it adds a certain emphasis on the point that's being illustrated. I'm sure the "Wanna Be a Billionaire So Freaking Bad" is pretty recognizable upon many college students, so I'm pretty sure they can identify with the message I wanted to convey as well.
I had a little trouble with this poster, simply because of the word choice and how I would align its text. I realize that when you pass a poster or a billboard, you only have a split second to be able to grab someone's attention, so instead of having some long, drawn out I chose to play with the words "Why Cram?". It's simple, it's readable, and it gets straight to the point. I originally had the words aligned next to the books, but I figured that would look pretty "plane-Jane". Instead, I incorporated everything together and came up with the final illustration.